Disney is offering a neat way for fans to help donate to Make-A-Wish this holiday season with their “Share Your Ears” campaign. From now through December 25, 2017, take a photo with your Mickey Mouse Ears* and share it on Facebook, Twitter, or Instagram with the hashtag #ShareYourEars. Disney Parks will donate $5 for each photo to Make-A-Wish, up to $1 million!
Bob Chapek, Chairman of Walt Disney Parks and Resorts, said, “We love to make magic every day at Walt Disney Parks and Resorts across the world. It’s especially meaningful when we get to work with Make-A-Wish to bring happiness to people when they need it most. Last year, we were thrilled that millions of our fans joined us in support of this great work through Share Your Ears, and we couldn’t think of a better way to share the joy this holiday season than by inviting them to do it again.”
Of the campaign, David Williams, president and CEO of Make-A-Wish America, said, “We are thrilled to dust off our ears once again to celebrate the imagination and creativity of our wish children and supporters through Share Your Ears! Since the very beginning of Make-A-Wish, Disney has provided our wish children with life-changing wish experiences — bringing them renewed energy and strength, and uniting their families and communities.”
Disney grants over 9,000 wishes each year to children with life-threatening illnesses. The company did the first Share Your Ears campaign in February 2016 as part of the celebration of Disneyland’s 60th anniversary and the 100,000th wish granted by Disney and Make-A-Wish. The original $1 million donation was bumped up to $2 million last year. Find more info at shareyourears.org.
*Photos do not have to be taken at the Disney Parks and can include any kind of creative ears, not just Mickey Ears.
News source: Make-A-Wish